Business Arms

“CoolChain.in is an initiative of Monsoon Agro Bio Pvt. Ltd., which is a Pune based frozen food company engaged in processing Sweet Corn and Baby Corn since 1995.

The cool chain industry comprises of cold stores and refrigerated reefer transporters who provide end to end logistics to food and pharma industry. The cool chain industry started taking shape when the restaurant sector was liberalized from the year 1995, as it was the necessity of the global food companies to transport their frozen foodstuff from one location to another.

We at MABL are service users of refrigerated trucks and use them to transport our frozen food to various locations throughout India. We experienced that to avail refrigerated transport, we needed to contact several reefer transporters since there wasn’t a One-Point contact or platform from where we could get offers to book such refrigerated trucks. We also observed that reefer trucks are standing idle or run empty on return trips many a time.

Thus we felt the need of organizing the Reefer Trucks Logistics industry in India for better route efficiency and price standardization and thus evolved the CoolChain Mobile Apps. This is an E-logistics terminal of Reefer trucks which will be driven by Mobile Apps, which will be match-making platforms for Reefer Transporters (Reefer Truck Owners) & Reefer Bookers (Food & Pharma Industries).”

Corn Club

(a complete taste of corn) is our specialty store division comprises of corn club.
www.cornclub.net

96 K

(select Maratha food with wine) is our initiative to market Indian wine with regional level food.
www.96k.co.in

Cool Chain

(e – logistic for frozen products) is our Reefer van transport initiative.
www.coolchain.in

Corn Club Eatery Kiosk Model is LOW INVESTMENT, HIGH RETURN Version of Corn Club QSR. This model is specially designed keeping in view the high real estate cost. Hence the space requirement is confined to 200 Sft only. New enthusiastic entrepreneurs, especially women’s can easily manage the shop with the help of just two assistants. Frozen food coupled with snacks will give a sales booster & thus the venture can be a good profit making prospects in quick time. Space Required- 200 SFT. Owned or 9Yrs lease agreement.

In Footfall commercial area/Residential Hub/College hub.
Power : 10 KW.
Water : 500 Lit Storage.
Man Power : Owner + 2.

Investment

5 lacs towards Equipment.
5 Lacs towards Advance against Material.
2 Lacs towards Franchisee Fees.
Total : 12 Lacs.

Equipment List

Work Table : 1
Hot Counter : 1
Cold Counter : 1
Juice Machine : 1
Coffee Machine : 1
Deep Freezer : 2
Refrigerator : 1
Display : 1

Serving Material

Storage Rack : 1
Microwave : 2
Pizza Oven : 1
Sandwich Grill : 1

CORN CLUB is specialty Quick Service Restaurant (QSR) focused on Sweet corn and Baby corn recipes. The concept was implemented by Rahul and Radha Mhaske in the year 1999. It was started as a small eatery in Model colony Pune which was eventually converted into a QSR and was shifted to F.C Rd in 2001. CORN CLUB was a purposeful initiative of the couple as they wanted to showcase Sweet corn and Baby corn recipes to promote the new crops of Sweet corn and Baby corn, which was their farming innovation then. It all began at their family farms from the year 1995. Getting fresh crop throughout the year was a big challenge to run a QSR. Rahul thus formed a company of farmers who could grow Sweet corn for them around the year. Thus CORN CLUB was merged in the company entitled MONSOON AGRO BIO LTD.(MABl) The contract farming initiative was experimented successfully by MABL in the Pune region. Another big challenge to implement contract farming was the availability of Quality hybrid seeds. Unfortunately, the farmers had to rely on imported seeds, which were restricted to import. Thus the seeds were smuggled and were exorbitantly priced, between Rs 4000 to 5000 per kg.

Rahul Mhaske did the herculean task of convincing the Government of India to allow free imports of Sweet corn and Baby corn seeds as they were vegetables. The pursuit was successful in the year 2002 and today farmers are getting Quality seeds at Rs 1500 per kg. The popularity of CORN CLUB was at its peak and the company wanted to make a chain of its outlet in Pune. Today we can see Sweet corn and Baby corn on the shelves of almost all supermarkets, vegetable vendors of major Indian cities. Also, the malls are super selling Steamed corn in Cup which is relished by consumers of all age groups. However, the USP of CORN CLUB remains that it has various recipes blended with Modern times are made by using Sweet corn as a basic ingredient. Thus items such as Authentic Corn soup, Grilled Corn Sandwich, Corn Coleslaw, Corn Patties, Corn Samosa, Corn Spring roll, Corn Biryanis, Corn Augratin, Pizza, Baby corn fingers and many more are popular amongst the Puneites. Along with this CORN CLUB also sells frozen ready to fry snacks at its outlets at a fair price.

The consumers use them as per their convenience at home. Since Pune has expanded horizontally at a rapid pace, now the time has come to expand the CORN CLUB QSR, as every suburb has become a town on its own. This experiment can be expanded nationwide in a phased manner. The investment required for QSR is around 15 lacs, (other than real estate cost) which make it economically viable. The price tag of recipes is between Rs 15 to Rs 75 which also is an attractive proposition. Heath benefits of Sweet corn and Baby corn also adds to its USP.

Criteria For Franchisee

Area
Pantry : 100 to 120 sq.ft
Serving : Area 100 to 120 sq.feet
Front desk : 50 to 70 sf

Minimum
250 to 300 sq.feet

Investment
Interior 250 sq feet X 1000 Approx Budget Rs.2.5 lac(A).

Equipments
Juice machine and Coffee Machine
Deep Fat Fryer
Pizza Oven
S/W Griller
Gas Burner
Barbeque Machine
Service Table – 4’ x 2’ – 2 Nos
Sink & Geyser
Total Approx Budget Rs.: 8Lacs(B)

Storage Rack
Utensils / Serving Trays
Refrigerator, Deep Freezer – 500 L Each
Glass Cabinet (Hot & Cold)
Electronic Display
Main Board – Neon Board
Chimney
Brain Marie
Steamer

Looking foreign Partner / Buyer / Agent for Promoting Sweet Corn from India.

Introduction
Established in 1995 under the brand of “CORN CLUB”, this introduced sweet corn to Indian consumers. Monsoon Agro Bio Ltd. process 6000 MT sweet corn per year, which is grown in Maharashtra state, which is more suitable (best climate for corn) for the sweet corn crop. Imported hybrid seeds were introduced by MABL in India and the company has done pioneering efforts for establishing sweet corn industry in India, which has benefitted farmers, as they have got a new crop to rely on.

Products For Export

Frozen Sweet Corn, Whole Kernel(NON-CUT)

Frozen Corn On Cob

Specifications
Variety: Syngenta sugar 75.
Colour: Golden Yellow
Hand peeled.
Size: 8-10 mm.
Brix: 12-14
Temperature required: -18 Deg.
Shelf life: One Year

Specifications
Variety: Syngenta sugar 75.
Colour: Golden Yellow
Size (length): As per requirement
Brix: 14-16
Temperature required: -18 Deg.
Shelf life: One Year

Our Distribution Network

Domestic

Mumbai
Nasik
Haryana
Nagpur

Domestic

bhuvaneshwar
lukhnow
Udaipur
Vijaywada

Domestic

Haydrabaad
Panji
Kolkata
Cochin

Overseas

Iran
Turkey
Oman
UAE